H&M is a well-known clothing company that has a history of supporting and promoting diversity, inclusivity, and acceptance, including in regards to LGBTQ+ issues. Here are a few ways in which the company has demonstrated this support:
- H&M has partnered with the Human Rights Campaign (HRC), the largest LGBTQ+ civil rights organization in the United States, to promote equality and inclusivity. As part of this partnership, H&M has supported the HRC’s Corporate Equality Index, which rates companies on their policies and practices related to LGBTQ+ issues.
- H&M has also supported the LGBTQ+ community through its advertising campaigns, which have featured a diverse range of models, including LGBTQ+ individuals. In 2022, the company will be launching its “Pride 2022” initiative, which will include a range of products featuring rainbow colors and graphics, as well as events and activations in select markets around the world. All proceeds from the sale of these products will be donated to LGBTQ+ organizations.
- In addition to its public-facing efforts, H&M has also implemented internal policies to support LGBTQ+ employees. This includes providing gender-inclusive restrooms, offering health insurance coverage for gender confirmation surgery, and allowing employees to use their preferred name and pronouns.